Enabling Consumer and Entrepreneurial Literacy in Subsistence Marketplaces: Research-based Education Across Literacy and Resource Barriers (Education ... Region: Issues, Concerns and Prospects)

by R.Venkatesan (Author), Madhubalan Viswanathan (Author), S.Gajendiran (Author)

• New

  Hardcover
  2008

  $166.52

  In a groundbreaking text that will inspire literacy educators, the authors here describe research on low-literate, poor buyers and sellers in subsistence marketplaces. They examine the consequent development of an innovative marketplace literacy educational program that enables consumer and entrepreneurial literacy.