Essentials of Strategic Management: The Quest for Competitive Advantage

Essentials of Strategic Management: The Quest for Competitive Advantage

by JohnGamble (Author), Margaret Peteraf (Author), Arthur Thompson Jr . (Author)

Synopsis

Essentials of Strategic Management presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples and a writing style that captures the interest of students.

$6.66

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More Information

Format: Paperback
Pages: 480
Edition: 5
Publisher: McGraw-Hill Education
Published: 16 Mar 2016

ISBN 10: 1259255913
ISBN 13: 9781259255915