by Michele White (Author)
Producing Women examines the ways femininity is produced through new media. Michele White considers how women are constructed, produce themselves as subjects, form vital production cultures on sites like Etsy, and deploy technological processes to reshape their identities and digital characteristics. She studies the means through which women market traditional female roles, are viewed, and produce and restructure their gendered, raced, eroticized, and sexual identities. Incorporating a range of examples across numerous forms of media-including trash the dress wedding photography, Internet how-to instructions about zombie walk brides, nail polish blogging, DIY crafting, and reborn doll production-Producing Women elucidates women's production cultures online, and the ways that individuals can critically study and engage with these practices.
Format: Paperback
Pages: 246
Edition: 1
Publisher: Routledge
Published: 23 Mar 2015
ISBN 10: 1138776793
ISBN 13: 9781138776791
From the ambivalence of residue glitter makeup to the visceral tactility of crafted reborn dolls, White examines gender, normativity, and vernacular production on online platforms with skill and critical insight. Producing Women is recommended reading for all interested in how the norms of femininity are lived, negotiated, appropriated, and made, and how women's production cultures matter online. -Susanna Paasonen, University of Turku, Finland
White's study is significant in its depth of treatment of women's production cultures on the Internet. This study should attract a new generation of critics and scholars who will find White's interpretation of the websites, production of material on said websites, and the complicated relationship that women share with the Internet as fresh, provocative, and nuanced. -Kelly J. Hunnings, Feminist Media Studies, Vol. 16 No. 2