Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits

by Lerzan Aksoy (Editor), David Bejou (Editor), David Bejou (Editor), Lerzan Aksoy (Editor), Timothy L. Keningham (Editor)

$152.51

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5 in stock

More Information

Format: Hardcover
Pages: 156
Edition: 1
Publisher: Routledge
Published: 20 Jan 2016

ISBN 10: 1138139432
ISBN 13: 9781138139435