Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

New
Hardcover
2016
$125.57

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

Synopsis

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

$125.57

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 326
Edition: 1st ed. 2016
Publisher: Palgrave Macmillan
Published: 21 Oct 2016
ISBN 10: 1137501197
ISBN 13: 9781137501196

Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

New

$125.57

Synopsis

$125.57

More Information