Innovation Management: Effective strategy and implementation

by Rick Mitchell (Author), Keith Goffin (Author), Rick Mitchell (Author), Keith Goffin (Author)

New
paperback

$59.19

The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies.

Synopsis

The new edition of this highly successful textbook draws on the authors' extensive industry experience and academic research to provide a concise and practical approach to developing and implementing strategies.

$59.19

Quantity

Temporarily out of stock

More Information

Format: paperback
Publisher: Red Globe Press
Published:
ISBN 10: 1137373431
ISBN 13: 9781137373434

Innovation Management: Effective strategy and implementation

New

$59.19

Synopsis

$59.19

More Information