Unselling: The New Customer Experience

by Alison Kramer (Author), Scott Stratten (Author)

New
Illustrated
2014
$25.12

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality.

Synopsis

UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality.

$25.12

Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 240
Edition: 1
Publisher: Wiley
Published: 31 Oct 2014
ISBN 10: 1118943007
ISBN 13: 9781118943007