by TimothyClark (Author), Alexander Osterwalder (Author), YvesPigneur (Author)
A one-page tool to reinvent yourself and your career
The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw personal business models, which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique.
This book shows readers how to:
When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.
Format: Paperback
Pages: 264
Publisher: John Wiley & Sons
Published: 29 Mar 2012
ISBN 10: 1118156315
ISBN 13: 9781118156315
'For customers who want an innovative and fun book on how to create a business model for their life and career'. The Bookseller, 16th December 2012
It s not often that you come across a truly innovative, well-designed book. This is one If you re in a career quandary, pick up a copy this is guaranteed to kick start you into action. (Management Today, June 2012)
entertaining, thought provoking and, I suspect, effective There are numerous helpful, insightful and very interesting exercises to help with the development process (Financial Adviser, 30th August 2012)
Alexander Osterwalder, PhD is an international speaker, workshop facilitator and strategy consultant. He writes a popular blog on business model innovation at www.businessmodelalchemist.com.
Yves Pigneur, PhD, is a professor of business at the University of Lausanne, Switzerland.