Measuring the Networked Nonprofit: Using Data to Change the World

Measuring the Networked Nonprofit: Using Data to Change the World

by Beth Kanter (Author), Beth Kanter (Author), Katie Delahaye Paine (Author)

Synopsis

The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As nonprofits refine their social media practice, their boards are expecting reports showing results.

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More Information

Format: Illustrated
Pages: 336
Edition: 1
Publisher: Jossey-Bass
Published: 30 Oct 2012

ISBN 10: 1118137604
ISBN 13: 9781118137604