Multi-project Strategy and Market-share Growth: The Benefits of Rapid Design Transfer in new Product Development

Multi-project Strategy and Market-share Growth: The Benefits of Rapid Design Transfer in new Product Development

by Michael A. Cusumano (Author), Kentaro Nobeoka (Author)

$15.24

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10 in stock

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Format: Paperback
Pages: 52

ISBN 13: 9781018604077