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Easy Step by Step Guide to Telemarketing, Cold Calling and Appointment Making: How to Win More Business Through the Telephone (Easy Step by Step Guides)

Easy Step by Step Guide to Telemarketing, Cold Calling and Appointment Making: How to Win More Business Through the Telephone (Easy Step by Step Guides)

by PaulineRowson (Author)

  • Used

    Paperback 2000

    $3.47
Synopsis

Many businesses have recognized the potential of telemarketing yet many still lose millions of pounds worth of businesses every year by mishandling calls. This guide shows the reader in simple, easy-to-follow stages, how to harness the power of the telephone and use it to win more business. The book features information on: how to set up and plan telemarketing campaigns; how to get through to the right person; how to open the telephone conversation and structure a call; how to build a rapport and increase chances of success; how to reduce objections and handle those that are received; and how to close the call and secure an objective.

$3.47

Save:$9.91 (74%)

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 109
 Edition: 2
 Publisher: Rowmark Ltd
Published: Mar 2000
ISBN 10: 0953298752
ISBN 13: 9780953298754

Media Reviews
This highly informative, clearly written book covers every aspect of telemarketing. In fact, it contains everything you need to know about how to build your business by the telephone. HSBC Bank Business Update. I found this book highly informative, very interesting, extremely practical and down to earth. Cosgrave Contractors Excellent buy- very much a step by step guide, no fancy jargon, just plain simple facts. Jenny McLaren
Author Bio
Pauline Rowson is a freelance writer and author. She has been involved in selling for many years, has run her own marketing, media and training company and has advised many businesses on all aspects of their marketing, publicity and sales. She is qualified in marketing and is a member of the Chartered Institute of Marketing.