Complete Guide to Self-publishing: Everything You Need to Know to Write, Publish and Sell Your Own Book
by Marilyn Ross (Author), Marilyn Ross (Author), Tom Ross (Author), Marilyn Ross (Author)
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Used
Paperback
1995
$9.59
Whether you're an author, a professional, an entrepreneur, even a newcomer to the writing world, you certainly want to shape your publishing destiny. And you can - with the help of this book. You'll find this completely updated edition to be a resource of tremendous value. The book penetrates publishing's mystique; empowers you by revealing, in layman's terms, the range of self-publishing possibilities open to you - touching on novels and poetry as well as nonfiction; and validates your belief that selling information in book form is an ideal business because you have a unique copyrighted product. Better yet, you can self-publish no matter where you live. Here, Tom and Marilyn Ross show you how to publish your own work. And minimize risks. And maximize profits. You'll discover extensively updated, significantly expanded advice (woven throughout) on how to use your computer to save time and money; a new discussion of electronic marketing and how to handle electronic subsidiary rights; up-to-date case studies and examples of how other publishers have successfully handled challenging situations; production tips that can cut your design and printing costs in half; complete step-by-step guidance covering every aspect of publishing and marketing your own book; fifty-seven actual samples of proven sales letters, cover designs, catalog sheets, forms - everything you'll need to be successful; dozens of tips for publishing and selling books in Canada, plus a valuable Canadian resource section; information-packed appendices that list marketing contacts, government help, vendors - hard-to-find names and addresses; proven marketing strategies to get free publicity, reach nontraditional buyers andsell books! Scores of examples of what works - and what doesn't; an in-depth discussion of exclusive distributors - plus coverage of the increasing role of superstores and other changes in bookselling and thirty creative ideas for generating capital to launch a publishing company.
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Used
Paperback
2001
$3.51
This new, updated edition of the industry standard shows writers how to get full control over their careers by self-publishing. Writers will see how the publishing industry works and learn how to make it work for them. Packed with maximum profit/minimal risk ideas. The Complete Guide to Self-Publishing, 4th Edition provides readers with: Step-by-step guidance on every aspect of publishing and marketing a book; Appendices that list marketing contacts, government help and vendors, including names and addresses; Updated advice on e-publishing and electronic rights - everything the writer needs to know to tackle this dynamic new medium; Production tips that can cut design and printing costs; Proven sales letter formats, cover designs and catalog sheets; Dynamic marketing strategies for publicity, advertising and sales - specifically, what works and what doesn't
Synopsis
Whether you're an author, a professional, an entrepreneur, even a newcomer to the writing world, you certainly want to shape your publishing destiny. And you can - with the help of this book. You'll find this completely updated edition to be a resource of tremendous value. The book penetrates publishing's mystique; empowers you by revealing, in layman's terms, the range of self-publishing possibilities open to you - touching on novels and poetry as well as nonfiction; and validates your belief that selling information in book form is an ideal business because you have a unique copyrighted product. Better yet, you can self-publish no matter where you live. Here, Tom and Marilyn Ross show you how to publish your own work. And minimize risks. And maximize profits. You'll discover extensively updated, significantly expanded advice (woven throughout) on how to use your computer to save time and money; a new discussion of electronic marketing and how to handle electronic subsidiary rights; up-to-date case studies and examples of how other publishers have successfully handled challenging situations; production tips that can cut your design and printing costs in half; complete step-by-step guidance covering every aspect of publishing and marketing your own book; fifty-seven actual samples of proven sales letters, cover designs, catalog sheets, forms - everything you'll need to be successful; dozens of tips for publishing and selling books in Canada, plus a valuable Canadian resource section; information-packed appendices that list marketing contacts, government help, vendors - hard-to-find names and addresses; proven marketing strategies to get free publicity, reach nontraditional buyers andsell books! Scores of examples of what works - and what doesn't; an in-depth discussion of exclusive distributors - plus coverage of the increasing role of superstores and other changes in bookselling and thirty creative ideas for generating capital to launch a publishing company.