by Gary Hamel (Author), Gary Hamel (Author), C. K. Prahalad (Author)
New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future.
Format: Paperback
Pages: 384
Edition: Revised ed.
Publisher: Harvard Business Review Press
Published: 01 Mar 1996
ISBN 10: 0875847161
ISBN 13: 9780875847160