Managing across Borders

by Bartlett (Author)

• Used

  Hardcover
  1989

  $17.04

• Used

  Paperback
  2002

  $12.54

  Widely acclaimed for its perceptive insights into the management of companies operating in an international environment, Managing Across Borders has established itself as a landmark book. Bartlett and Ghoshal describe the emergence of a revolutionary corporate form - the transnational - and reveal how the nature of the global competitive game has fundamentally changed. Highly readable! Valuable lessons for companies in a wide range of industries and sizes-indeed, almost any organization operating several different businesses across borders. - The Financial Times . A fascinating book! The conclusions certainly break away from the perceived wisdom about the factors needed for success in global markets. - Management Today . Managing Across Borders makes clear that success in global strategy is as much a function of the ability to organize and manage as it is the ability to create a sound strategy. Bartlett and Ghoshal make an important and highly practical contribution in a book that represents the leading edge of thinking on this important subject. - Michael E.Porter, Bishop William Lawrence University Professor, Harvard Business School, and author of Competitive Strategy .

• Used

  Hardcover
  1989

  $5.80

  The authors argue that in an environment of increasing complexity, diversity, and change, companies cannot manage through structures that are unidimensional, symmetrical, and static. Firms that develop the organizational capability to embrace the complexity and dynamism rather than deny it will have an enormous source of competitive advantage. Bartlett and Ghoshal not only describe the characteristics of the emerging transnational organization - the new configuration of assets and resources, the shifting distribution of roles and relationships, and the different set of management skills and capabilities - they also provide specific guidance on how companies can develop them. Managing Across Borders is the product of the five-year worldwide research project that involved interviews with 236 managers in some of the world's leading companies based in the United States, Japan and Europe. The book is essential reading for executives who recognize that the structures, processes, and mentalities developed in response to opportunities and demands of an earlier era will not carry their firms through the 1990s. It provides a vision for a new organizational form that will take companies into the twenty-first century.