Seeing Is Believing: Religion and Television in the 1990s (Independent Television Commission Research Monograph.)

by Barrie Gunter (Author), RachelViney (Author)

• Used

  Hardcover
  1994

  $8.66

  This monograph examines the perceptions and opinions of mainstream and minority religious groups in the United Kingdom about religion and television. Based on extensive qualitative and survey research, this book examines the degree of satisfaction with current forms of religious television, and explores the range of views about, and demands for, different kinds of religious broadcasting in the future. The book represents the most comprehensive analysis of public opinion about religious television ever undertaken in the UK. It comes at a time when a rapidly evolving broadcasting industry is opening up new opportunities for different forms of religious programming and greater access to television for various religious groups. The research assesses the specific needs and requirements of different religious faiths, and reveals their growing hope for better access to television air time in the future, an increased demand for a variety of religious broadcasting forms, and a general acceptance of a need for regulation. The research evidence should be of interest to religious programme makers and broadcast regulators alike.