Innovative Tools for Business Coalitions in B2B Applications: How Negotiation, Auction and Game Theory Can Support Small- and Medium-sized Business in E-business

by PierluigiArgoneto (Author), PaoloRenna (Author)

• New

  Hardcover
  2011

  $166.70

  This book presents innovative methodologies that can be used to resolve issues raised by the interaction of customers and suppliers in an e-marketplace environment. The presented methodologies have been statistically tested in different market conditions.