by Florian Alt (Editor), Daniel Michelis (Editor), J.RgM.Ller (Editor)
Examining the future of advertising from the perspective of pervasive computing, this book envisions a fully interactive digital cityscape where surfaces are digitalized with sponsored content that passers-by can consult seeking instant localized information.
Format: Hardcover
Pages: 376
Edition: 2011
Publisher: Springer
Published: 22 Sep 2011
ISBN 10: 0857293516
ISBN 13: 9780857293510
FREE UK DELIVERY 
Global shipping from £2.99
FREE UK DELIVERY
30 Day Refund Guarantee
