Review of Marketing Research: 7

New
Hardcover
2010
$180.78

This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

Synopsis

This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

$180.78

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 307
Publisher: Emerald Group Publishing Limited
Published: 02 Dec 2010
ISBN 10: 0857244752
ISBN 13: 9780857244758

Review of Marketing Research: 7

New

$180.78

Synopsis

$180.78

More Information