by G . D . Libecap (Author)
This volume addresses the challenges that can arise when individuals from technical, business, and legal environments must converge on the goal of commercialization. Specifically, it brings together studies from organizational behavior, marketing, economic, and sociological perspectives on commercialization of university technologies.
Format: Hardcover
Pages: 257
Publisher: Emerald Group Publishing Limited
Published: 11 Oct 2010
ISBN 10: 0857241990
ISBN 13: 9780857241993