by Martyn Dawes (Author)
Tells the story of how a great British business was built - from a blank sheet of paper - and how it came to be one of the nation's favourite consumer brands. Through the course of an exciting narrative, the author shares his experiences of growing a business and his knowledge of what you should and shouldn't do.
Format: Paperback
Pages: 274
Edition: First Edition
Publisher: Harriman House
Published: 06 Jan 2014
ISBN 10: 0857192507
ISBN 13: 9780857192509