Qualitative Research in Action

by SusanRobson (Author), Angela Foster (Author), SusanRobson (Author), Angela Foster (Author)

• Used

  Hardcover
  1989

  $8.71

  Qualitative research now forms a significant sector of the market research business in the UK. It has developed out of the psychology and social science disciplines. This work is intended to be an introduction manual and covers theory and methods as well as interviewing techniques. The book pays special attention to analysis and interpretation of data with a presentation of findings.