by TobyMiller (Editor)
This work outlines the theories and approaches to the study of television in an accessible form for students. It is divided into four sections - forms of knowledge, audiences, gender and race. It discusses many television texts including Star Trek , Kung Fu , Buffy the Vampire Slayer , Xena: Warrior Princess , and Sesame Street . Key figures, debates and institutions include: cultivational analysis; Pierre Bourdieu; the Frankfurt School; Public Service Broadcasting; pharmaceutical advertising; and first peoples television. It is intended as an authoritative guide to the perspectives and theory available to a central area within media and cultural studies.
Format: Illustrated
Pages: 171
Edition: 2002
Publisher: British Film Institute
Published: 01 Dec 2002
ISBN 10: 0851708951
ISBN 13: 9780851708959