How to Get into Advertising

by Andrea Neidle (Author)

• Used

  Paperback
  2002

  $4.66

  This book serves as an invaluable guide for all those wishing to break into the world of advertising, media and marketing communications. The wealth of hints and tips that range from the conventional to the non-conventional make this book insightful and invaluable. The author uses over twenty years experience in this industry to help anyone wishing to pursue a career in this field start off on the right foot.

• Used

  Paperback
  2000

  $4.36

  The advertising industry is a notoriously difficult industry to break into. Its mystique is further obscured by the lack of information available to help prospective employees. This book destroys all the myths and tells you exactly how to get that dream job. It tells you what an account manager actually does, why you will be expected to work 12-hour days, why you should never send your resume in a colored envelope, and how you can get a job just by talking loudly on the subway. Written by one of the UK's acknowledged experts, this will be, for many people, the most useful book they ever buy.