The Problem of Political Marketing

The Problem of Political Marketing

by HeatherSavigny (Author)

Synopsis

Markets are no longer simply the mechanisms which governments regulate, but are the arena in which various political activities are undertaken. This book provides an examination and comprehensive critique of the contemporary use of marketing in British politics.

$221.28

Quantity

20+ in stock

More Information

Format: Hardcover
Pages: 160
Publisher: Continuum International Publishing Group Ltd.
Published: 15 Aug 2008

ISBN 10: 0826428568
ISBN 13: 9780826428561