by Meredith Gould (Author), Meredith Gould (Author)
If you are responsible for managing digital communications in your parish, staying current with trends in the rapidly changing world of social media can seem like an overwhelming task. Which social medium platforms make sense for your church community? How can you make them an effective tool for ministry?
As a veteran social media expert, author, and sociologist, Meredith Gould has helped answer these questions and more in her best-selling book The Social Media Gospel. In this second edition, Gould provides an easy-to-understand, step-by-step guide to digital ministry for those wishing to embrace new technologies to build community and deepen faith. In this expanded edition, Gould delivers new content with humor, helpful tips, and counsel anchored in practical experience. She focuses on key topics for effective church communication, including:
* Building and ministering to online communities
* Privacy and self-disclosure in the digital age
* Integrating communications across digital platforms
* Managing and monitoring social media
* Faith storytelling with visual social media
* Hashtag development and live-tweeting
Format: Paperback
Pages: 200
Edition: Second
Publisher: Liturgical Press
Published: 16 Sep 2015
ISBN 10: 0814647073
ISBN 13: 9780814647073
In the first edition of The Social Media Gospel, author Meredith Gould offered the basics to take the fear away from tackling social media, especially in ministry settings. Rather than replacing face-to-face connections, we learn the best ways to use online communication and social media to enhance our ministry. In her second edition, Gould adds even more detailed guidance for our individual needs. Both editions are gems for those wishing to properly navigate the ever-changing waters of social media.
Elizabeth Caywood, Living Lutheran