by A . David Silver (Author)
This volume describes the entrepreneurial process as practiced by women. A guide for anyone considering starting a business, this book profiles 100 of the top female entrepreneurs, including Donna Karan, Faith Popcorn and Anita Roddick. The book shows readers in how they can use non-traditional techniques to raise capital, and how to overcome the obstacles presented in all new business start-ups. The author explores a six-step process that centres on the goals of entrepreneurship: to create value by identifying a problem, creating an innovative solution, and setting-up both the right teach and system to deliver the solution. But the real story is that the women profiled have created companies whose average value is $250,000,000 - when their start-up capital was often less than $2000.00 - an inspiration to entrepreneurs of either sex.
Format: Hardcover
Pages: 224
Edition: 1st Edition
Publisher: Amacom
Published: 07 Jan 1994
ISBN 10: 0814402267
ISBN 13: 9780814402269