California Crazy and Beyond: More Roadside Vernacular Architecture

California Crazy and Beyond: More Roadside Vernacular Architecture

by JimHeimann (Author)

Synopsis

Ever since the advent of the automobile, oddball roadside architecture has dotted the American landscape. Restaurants, realtors, music schools, service stations, and many other businesses operated out of buildings shaped like hot dogs, animals, airplanes, pianos, and other such anomalies. Los Angeles historian Jim Heimann dubbed this style California Crazy, and wrote a book about it in 1980; California Crazy and Beyond is the expanded reissue of that Chronicle Books classic. The original California Crazy had a very long life - seventeen years. It established long-time author Jim Heimann's reputation as a unique architectural historian, and helped secure Chronicle's reputation as a foremost pop culture publisher. Tracing the history of roadside vernacular architecture that proliferated in California from the twenties through the forties, the book helped legitimise the kitschy phenomena of toad-shaped inns, derby-like restaurants, and giant Paul Bunyan statues. Over the years Jim Heimann has researched the subject and uncovered a multitude of new pictures and uncovered buildings he never knew existed. With over 350 photographs and an illuminating text that takes the subject well beyond the bounds of California, California Crazy and Beyond is for the next generation of pop-architecture aficionados.

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More Information

Format: Paperback
Pages: 180
Edition: New
Publisher: Chronicle Books
Published: 01 Jun 2001

ISBN 10: 0811830187
ISBN 13: 9780811830188

Media Reviews
One of the most arresting and telling images in California Crazy & Beyond: Roadside Vernacular Architecture by Jim Heimann appears on the title page of the book. A grinning carpenter stands in front of a half-finished restaurant under construction on Whittier Boulevard on a sunny day in 1932, and behind him we can see the 2-by-4s and tar paper and chicken-wire that will give the structure its fanciful shape-the restaurant is called teh Chili Bowl, and that's exactly what it will look like. California Crazy & Beyond is a celebration of architecture that is designed and built to look like something else-ships and planes, trolleys and zeppelins, flowerpots and fireplaces, oranges and lemons, toads and toadstools. With more than 350 evocative examples of what Heimann calls the anything-goes attitude in California architecture, the book can be enjoyed as a charming exercise in whimsy and nostalgia. At the same time, however, it offers some intriguing insights into how and why Southern California came to be the crazy-building capital of the world. -Los Angeles Times
Author Bio
Jim Heimann is a graphic designer, illustrator, and educator whose previous books include California Crazy: Roadside Vernacular Architecture, also published by Chronicle Books.