Predicting and Changing Behavior: The Reasoned Action Approach

by Martin Fishbein (Author), Martin Fishbein (Author), Icek Ajzen (Author)

• Used

  Illustrated
  2009

  $65.62

  Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.

• New

  Illustrated
  2009

  $206.35

  Describes the reasoned action approach, an integrative framework for the prediction and change of human social behavior. This book provides a review of relevant research and provides methodological and conceptual tools for the prediction and explanation of social behavior and for designing behavior change interventions.