by Mike Allen (Contributor), Barbara Mae Gayle (Contributor), Barbara Mae Gayle (Contributor), Mike Allen (Contributor), Nancy Burrell (Contributor), Raymond W. Preiss (Author)
Offers a set of meta-analyses, covering the breadth of media effects research. Organized by theories, outcomes, and mass media campaigns, the chapters included offer important insights on what social science research reveals about effects. This volume is useful for students, researchers, and graduate students in media effects and media psychology.
Format: Paperback
Pages: 552
Edition: 1
Publisher: Routledge
Published: 10 Oct 2006
ISBN 10: 0805849998
ISBN 13: 9780805849998