Understanding Audiences: Learning to Use the Media Constructively (Communication)

Understanding Audiences: Learning to Use the Media Constructively (Communication)

by RobertH.Wicks (Author)

Synopsis

This guide explains how a good understanding of audiences of all forms of media can serve to improve the efficiency of media use.

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More Information

Format: Paperback
Pages: 264
Publisher: Lawrence Erlbaum Associates Inc
Published: 12 Nov 2000

ISBN 10: 0805836470
ISBN 13: 9780805836479