Public Health Communication: Evidence for Behavior Change (Communication Applied Health) (Routledge Communication Series)

by RobertHornik (Editor)

• New

  Paperback
  2002

  $78.37

  Topics covered in this book include: using mass media to prevent cigarette smoking; television campaigns and sensation seeking targetting of adolescent marijuana use - a controlled time-series approach; and effects of a mass media campaign to prevent AIDS among young people in Ghana.