by Alan Bryman (Author), David Deacon (Author), Alan Bryman (Author), David Deacon (Author), Natalie Fenton (Author)
This book offers an accessible and authoritative guide to the mass communication process. The authors examine media production, the nature of media texts, the role of news sources, the general social and political context of mass communication and the ways in which media outputs are assimilated by audiences.
Format: Paperback
Pages: 192
Edition: 1
Publisher: SAGE Publications Ltd
Published: 08 Dec 1997
ISBN 10: 0803975775
ISBN 13: 9780803975774
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