by Marie Thomas (Author), Marie Thomas (Author), Jack Edwards (Author), Paul Rosenfeld (Author), Stephanie Booth-Kewley (Author)
Organizations are increasingly turning to surveys to solve many business-related problems. This book provides those who want to plan organizational surveys with a step-by-step, `how-to' guide. The authors describe the issues that must be addressed at each step in the process, the advantages and disadvantages that result from many of the choices that must be made, and practical lessons learned from their years of experience in designing and conducting surveys.
Format: Paperback
Pages: 176
Edition: 1
Publisher: SAGE Publications, Inc
Published: 03 Dec 1996
ISBN 10: 0803955138
ISBN 13: 9780803955134
Unlike many survey `how-to' books, this book is clear, well-written, practical, and insightful. I highly recommend it to those interested in conducting organizational surveys or managing a consultant/ vendor that is supplying survey services to an organization.
* TECHNO *