Market Orientation in Food and Agriculture

Market Orientation in Food and Agriculture

by Klaus Günter Grunert (Author), Hanne Hartvig Larsen (Author), Tage Koed Madsen (Author)

Synopsis

In the fall of 1990, the Danish government started a comprehensive research pro- gramme to improve the competitiveness of the Danish food sector: The Research and Development Programme in the Danish Food Sector (Det F!Ildevareteknologiske Forsk- nings- og Udviklingsprogram, F0TEK).

$231.66

Quantity

20+ in stock

More Information

Format: Illustrated
Pages: 308
Edition: 1996
Publisher: Springer
Published: 30 Nov 1995

ISBN 10: 0792396499
ISBN 13: 9780792396499