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TechTV's Starting an Online Business

TechTV's Starting an Online Business

by Frank Fiore (Author)

  • Used

    Paperback 2001

    $17.67
Synopsis

Author Frank Fiore gives the reader a foundation for starting an online business. The book is divided into 5 parts. It starts with an explanation of e-commerce, what to sell, how to sell it, how to plan it and where to find the money to fund it. Then it gives the reader the basics of setting up shop on the Web, where to host it, some e-commerce Dos and Don'ts, and how to take orders and ship them. Finally, it will cover the essentials of marketing and promoting their new business. The book is organized in such a way that the reader can quickly find a topic and get the information they need to set up their own online business.

$17.67

Quantity

1 in stock

More Information

Format: Paperback
 Pages: 360
 Edition: 01
 Publisher: Peachpit Press
Published: 09 Aug 2001
ISBN 10: 0789725649
ISBN 13: 9780789725646
Book Overview:

The Internet shatters geographical boundaries, giving all small businesses a virtual local and national sales force with just a few clicks. A Web site will be mandatory for any business in the 21st century, no matter what their size. US Online sales are expected to reach $3.2 trillion by 2004 (Forrester Research). Despite a lack of venture capital investments and some high-profile failures, the North American Internet retailing segment is on pace to surpass $29.3 billion in 2000, a 75 percent increase over 1999 revenue (Gartner Group).TechTV is the only cable television channel covering technology news, information and entertainment from a consumer, industry and market perspective 24 hours a day. Offering everything from industry news to product review, updates on tech stocks to tech support, TechTV's original programming keeps the wired world informed and entertained. TechTV is one of the fastest growing cable networks, currently available in more than 23.5 million households and distributing content to 70 countries around the world. With over 700,000 unique visitors per month, techtv.com is a community destination that encourages viewer interaction through e-mail, live chat and video mail.


Author Bio

Frank Fiore is an e-business expert and consultant, and author of e-business books entitled The Complete IdiotOs Guide to Starting an Online Business, e-Marketing Strategies, and Successful Affiliate Marketing for Merchants, all published by Macmillan/Que, and Dr. LivingstonOs Online Shopping Safari Guidebook, published by Maximum Press. He has been involved with e-business from its inception on the Net and with his experience as an e-business expert and direct marketer of products, he knows e-business from both sides of the transaction. He is currently the Official Online Shopping Guide for About and has been interviewed for numerous TV and radio talk shows and print media on the subject of e-Business and online shopping.