Fundamentals of Business Marketing Research (Foundation Series in Business Marketing)

Fundamentals of Business Marketing Research (Foundation Series in Business Marketing)

by RichardEPlank (Author), David A Reid (Author), JDavidLichtenthal (Author)

Synopsis

Examines recent industrial/business research, evaluates its current effectiveness, and offers suggestions for future use.

$58.50

Quantity

1 in stock

More Information

Format: Paperback
Pages: 312
Publisher: Routledge
Published: 18 Dec 2003

ISBN 10: 0789023121
ISBN 13: 9780789023124