Segmentation Strategies for Hospitality Managers: Target Marketing for Competitive Advantage

Segmentation Strategies for Hospitality Managers: Target Marketing for Competitive Advantage

by Art Weinstein (Author), Art Weinstein (Author), Ron Morritt (Author)

$156.97

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5 in stock

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Format: Hardcover
Pages: 248
Edition: 1
Publisher: Routledge
Published: 15 Dec 2006

ISBN 10: 0789022168
ISBN 13: 9780789022165