How Consumers Pick a Hotel: Strategic Segmentation and Target Marketing

How Consumers Pick a Hotel: Strategic Segmentation and Target Marketing

by WilliamWinston (Author), Dennis J Cahill (Author)

$57.94

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5 in stock

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Format: Paperback
Pages: 180
Publisher: Routledge
Published: 18 Jun 1997

ISBN 10: 0789001845
ISBN 13: 9780789001849