The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships

The Zen of Fundraising: 89 Timeless Ideas to Strengthen and Develop Your Donor Relationships

by KenBurnett (Author)

Synopsis

If all that has ever been said and written about the art and science of fundraising could be distilled down to just what really matters-what fundraisers everywhere need to know-there would be only a small number of true gems deserving of the description, nuggets of information. Leading international fundraiser Ken Burnett, author of the classic Relationship Fundraising, has identified and defined 89 such nuggets which he presents here as The Zen of Fundraising, a fun read, one-of-a-kind look into what makes donors tick and-more importantly-what makes them give.

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More Information

Format: Paperback
Pages: 176
Edition: 1
Publisher: Jossey-Bass
Published: 20 Mar 2006

ISBN 10: 0787983144
ISBN 13: 9780787983147

Author Bio
Ken Burnett is an international fundraising, marketing, and communications specialist. He is author of six other books and writes regularly for magazines, newspapers, and journals on both sides of the Atlantic on issues concerning international development, fundraising, and nonprofit governance.