Marketing Research that Won't Break the Bank: A Practical Guide to Getting the Information You Need, Second Edition (Jossey-Bass Nonprofit and Public Management Series)

New
Paperback
2002
$30.49

Provides a guide for managers who want to use marketing research to make their organisations more effective, but feel they cannot afford it.

Synopsis

Provides a guide for managers who want to use marketing research to make their organisations more effective, but feel they cannot afford it.

$30.49

Save:$0.53 (2%)

Quantity

10 in stock

More Information

Format: Paperback
Pages: 304
Edition: 2
Publisher: Jossey-Bass
Published: 18 Oct 2002
ISBN 10: 0787964190
ISBN 13: 9780787964191

Marketing Research that Won't Break the Bank: A Practical Guide to Getting the Information You Need, Second Edition (Jossey-Bass Nonprofit and Public Management Series)

New

$30.49

Synopsis

$30.49

More Information