Strategic Thinking for the Next Economy (The MIT Sloan Management Review Series)

Strategic Thinking for the Next Economy (The MIT Sloan Management Review Series)

by Michael Cusumano (Editor), Constantinos Markides (Series Editor)

Synopsis

From the acclaimed MIT Sloan Management Review comes this compendium of cutting-edge thinking about corporate strategy. Focusing on strategic imperatives of the new economy, leading thinkers in the field present their views in four general areas: strategy and value creation; flexibility in a volatile world; strategy making in uncertain times; and strategies for growth in fast-paced markets. Strategic Thinking for the New Economy shows that designing a successful strategy is a never-ending quest - and that effective strategic thinking is a process of continuously asking questions and thinking through issues in a creative way. Included among the book's many expert contributers are Christopher A Bartlett, Henry Mintzberg, Richard T Pascale and C K Prahalad.

$3.28

Save:$18.23 (85%)

Quantity

2 in stock

More Information

Format: Illustrated
Pages: 334
Edition: 1
Publisher: Jossey-Bass
Published: 25 May 2001

ISBN 10: 0787957291
ISBN 13: 9780787957292

Media Reviews
...as a readable guide to the state of cutting edge thinking...this book can be recommended both for students and practitioners of business strategy. (Pathways, Oct--Dec. 2001)
Author Bio
MICHAEL CUSUMANO is the Sloan Management Review Distinguished Professor at MIT's Sloan School of Management and a noted competitive strategy specialist. CONSTANTINOS MARKIDES is professor of strategic and international management and chairman of the strategy department at the London Business School.