by JeffDeGraff (Author), KatherineA.Lawrence (Author)
Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. Creativity at Work takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to: * Understand the creative preferences of organizations, departments, work groups, and individuals* Identify and compare the different creativity profiles that describe specific purposes, practices, and people* Produce the desired results by developing the right practices* Blend creativity practices to meet the complex needs that characterize most work situations to develop required creative abilities in a team and in oneself
Format: Hardcover
Pages: 226
Edition: 1st. Ed
Publisher: Jossey Bass
Published: 06 Sep 2002
ISBN 10: 0787957259
ISBN 13: 9780787957254