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Solution Selling: Creating Buyers in Difficult Selling Markets (MARKETING/SALES/ADV & PROMO)

Solution Selling: Creating Buyers in Difficult Selling Markets (MARKETING/SALES/ADV & PROMO)

by Michael T . Bosworth (Author)

  • New

    Hardcover 1994

    $24.09
Synopsis

""Solution Selling" is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America." - Jeffrey M. Fisher, Vice President, Symix Computer Systems.

$24.09

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More Information

Format: Hardcover
 Pages: 272
 Publisher: McGraw Hill
Published: 15 Sep 1994
ISBN 10: 0786303158
ISBN 13: 9780786303151

Media Reviews
Solution Selling is an excellent vehicle to teach new salespeople critical sales skills and allow experienced salespeople to fine tune their skills. Solution Selling is the best methodology I've seen for placing emphasis on business issues rather than product. -- Gorshi, Dan Sales Manager, AT&T Global Business Communications Systems Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America. -- Fisher, Jeffrey M. Vice President, Symix Computer Systems
Author Bio
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide