Crisis Communication: Theory and Practice

by Alan Jay Zaremba (Author)

• New

  Paperback
  2010

  $64.11

  Adds theoretical coverage and practical application to the more traditional study of crisis communication through case analysis. It prepares students by: providing a theoretical framework for understanding crisis communication; reviewing cases that requir

• New

  Hardcover
  2009

  $219.19

  Adds theoretical coverage and practical application to the traditional study of crisis communication through case analysis. This book provides a theoretical framework for understanding crisis communication. It examines the recommendations of academics and practitioners, and reviews cases that required effective communication during crises.