by Alan Zaremba (Author)
Adds theoretical coverage and practical application to the traditional study of crisis communication through case analysis. This book provides a theoretical framework for understanding crisis communication. It examines the recommendations of academics and practitioners, and reviews cases that required effective communication during crises.
Format: Hardcover
Pages: 245
Publisher: M.E. Sharpe
Published: 15 Dec 2009
ISBN 10: 0765620510
ISBN 13: 9780765620514