by Gerardo R . Ungson (Author), Yim-YuWong (Author)
International business is undergoing continuous transformation as multinational firms and comparative management evolve in the changing global economy. This comprehensive work provides an applied and integrated strategic framework for developing capabilities that lead to global success.
Format: Paperback
Pages: 579
Publisher: M.E. Sharpe
Published: 15 Jun 2007
ISBN 10: 0765616882
ISBN 13: 9780765616883