Media/Society: Industries, Images, and Audiences

Media/Society: Industries, Images, and Audiences

by David R. Croteau (Author), William D. Hoynes (Author)

Synopsis

The key theme of this textbook is the reciprocal interplay between media and society: media shapes society, and society shapes media; media creates individuals' reality, but individuals in turn shape the construction of the media.

Illustrated throughout with charts, graphs and photographs, Media/Society examines issues such as: the economics of the media industry; political influence on media; social inequality and media representation; media audiences and the construction of meaning; and the future of media in a changing global culture.

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More Information

Format: Paperback
Pages: 424
Edition: Second
Publisher: SAGE Publications, Inc
Published: 09 Sep 1999

ISBN 10: 0761986375
ISBN 13: 9780761986379

Author Bio
David Croteau taught about the sociology of media as an Associate Professor (retired) in the Department of Sociology and Anthropology at Virginia Commonwealth University. He is the author of Politics and the Class Divide: Working People and the Middle-Class Left and co-author, with William Hoynes, of Experience Sociology. William Hoynes is Professor of Sociology and former Director of the Media Studies Program at Vassar College in Poughkeepsie, New York, where he teaches courses on media, culture, and social theory. He is the author of Public Television for Sale: Media, the Market, and the Public Sphere and co-author, with David Croteau, of Experience Sociology.