A General Theory of Competition: Resources, Competences, Productivity, Economic Growth (Marketing for a New Century)

New
Paperback
2000
$119.98

Shelby Hunt draws on economics, management, marketing and sociology to articulate resource-advantage theory. the author proceeds to illustrate how and why his theory may be used to explain and predict economic phenomena.

Synopsis

Shelby Hunt draws on economics, management, marketing and sociology to articulate resource-advantage theory. the author proceeds to illustrate how and why his theory may be used to explain and predict economic phenomena.

$119.98

Quantity

10 in stock

More Information

Format: Paperback
Pages: 320
Edition: 1
Publisher: SAGE Publications, Inc
Published: 28 Jan 2000
ISBN 10: 0761917292
ISBN 13: 9780761917298