Globality

Globality

by Arindam K. Bhattacharya (Author), Harold L. Sirkin (Author), James W. Hemerling (Author)

Synopsis

Globality primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. GLOBALITY radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. In short, the tide has turned. As a result, western companies need to understand these emerging new businesses and the economies they come from in order to stay ahead and stay alive.

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More Information

Format: Paperback
Pages: 304
Publisher: Business Plus
Published: 02 Apr 2009

ISBN 10: 0755318382
ISBN 13: 9780755318384

Media Reviews
'GLOBALITY carries an important message for any company that conducts, or wants to conduct, business in the worldwide market and succeed: you must face and overcome a series of challenges unlike any you have experienced before. Sirkin, Hemerling, and Bhattacharya tell us how it can be done' -- Jeff Henley, Chairman of the Board, Oracle Corporation 'GLOBALITY takes you inside the hearts, minds, and operations of the developing-country companies that you will soon be engaging with -- as competitors, partners, or your new owners' -- Indra K. Nooyi, Chairman of the Board and Chief Executive Officer, PepsiCo
Author Bio
Harold L. Sirkin is a Senior Vice President and Director of The Boston Consulting Group (BCG), and the worldwide leader of its Global Operations practice. He is the co-author of PAYBACK, which was named by BusinessWeek as one of the top ten books on innovation of the year. Jim Hemerling has been based in Shanghai since 2000 and is the Managing Director of BCG Greater China. Arindam Bhattacharya is a BCG Vice President and leads the firm's office in New Delhi.