by Robert Craven (Author), Sir Richard Branson (Foreword) (Foreword)
The case studies, worksheets and practical exercises in this book are all aimed at helping the reader maximize business potential. The emphasis is on practicality rather than textbook abstraction.
Format: Paperback
Pages: 244
Edition: illustrated edition
Publisher: Virgin Books
Published: 22 Feb 2001
ISBN 10: 0753505320
ISBN 13: 9780753505328